In today’s world, social media is a great way to get your name out there. You can connect with other people in the beauty world, get up-to-date on fashion, and show your talents.
Why would you want to connect with other people in your industry? Because it’s not what you know, but who you know. Being well-connected is a great thing and surrounding yourself with positive people who share your interests can be really beneficial. You never know. Stay in contact with people you meet throughout your career, because you might connect with them later on in life.
For me, social media is important to keep up with new trends and with what’s hot right now. Being a stylist, my clients expect me to be current with what’s new. I should be aware so that I can keep their look up-to-date.
You can market yourself on social networks to showcase your talents to your family and friends. Keep your profiles open to the public and professional, not personal. Your page should market you as a professional hairdresser. You can be yourself, just an appropriate version of yourself. Let the world explore your page, and get access to information on how to book with you.
Future employers might run across your page. It’s very important to sell yourself in the most positive way possible.
Social media is an incredible opportunity to expand and market yourself to the best of your ability.